Insights
Will AI Assistants Recommend Your Business?
By Michelle Austria · September 11, 2026
When someone asks an assistant “who does website design in Cavite?” or “best Shopify developer for a small store”, the answer is assembled from pages the model has read or can fetch. Your site is either usable as a source or it is not.
What assistants can actually use
- Plain statements of fact. A sentence like “We are a family dental clinic in Cebu City, open Monday to Saturday” can be quoted directly. A headline like “Your smile, our passion” cannot.
- Structured data. Schema.org markup tells a machine your business type, location, hours, services and contact details without it having to guess from layout.
- Consistent details. If your phone number or address differs between your site, your footer and your markup, the model has no reason to trust any version.
- Pages it is allowed to read. Some sites block AI crawlers in their robots file — sometimes by accident. If GPTBot, Google-Extended and PerplexityBot are blocked, you are not in the running.
What does not help
You cannot pay to be recommended, and there is no markup that forces a mention. Stuffing a page with “best web designer” does the opposite of what you want. The goal is narrower and more achievable: when the assistant does discuss your category, your business is one it can describe accurately and point a user toward.
A short checklist
- Every important fact about your business exists as a plain sentence somewhere on the site.
- Organisation and, if relevant, LocalBusiness structured data is present and correct.
- Name, address and phone match everywhere they appear.
- Your robots file allows the main AI crawlers.
- An llms.txt file summarises what you do, where, and how to get in touch.
- You have checked what the assistants currently say about you — and it is right.
Why it overlaps with ordinary SEO
The same clean markup and clear writing that help ChatGPT also help Google’s AI answers and traditional search results. This is not a separate channel to chase so much as a reason to do the fundamentals properly.
ElleDesigns offers this as an AI search visibility service, and builds it into every new site.